art direction, design + typography
From the reference box # 78
#78 - Newton Oils sign. I've had this sign for years, it's not very big (24cm diameter) and only cardboard but I love it! It's the very pointy arrow, which seems quite ornate for an oil sign and the orange outlined type that do it for me.
I'd always thought it was from the late 50's, but after a bit of research it seems Newton Oils was only established in 1961, so I'm guessing it's probably from around that time.
There are lots more interesting items in the reference box - have a rummage here.
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Welcome to the Delicious Industries blog. We're an independent design studio based in Brighton, UK and this is our scrapbook packed full of design, illustration, photography & typography inspiration. Check out our work here.
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