#57 - Polish matchbook labels
, from a collection I found at a carboot sale this weekend. Someone had lovingly collected and displayed 112 labels in an old exercise book that I bought fro the bargain proce of 50p!
I don't know the exact date of this set, but I suspect they're from the mid 60's. "UPRAWIAJ SPORT"
translates to read, "I DO SPORTS"
, so I wonder if they're some kind of government campaign encouraging exercise and sports (ironic I know on a matchbox, probably used by a smoker).
Whatever their reason for being, I'm drawn to the simplicity of the single colours and the strength of the shapes created by the bold silhouettes. It's the little things that I really love though, like the visible crop marks in some of the corners.
I'll post the rest of the collection over the next few weeks, meanwhile check out my other posts about matchbook labels:From the reference box #11From the reference box #23From the reference box #39From the reference box #42Czech Matchbook LabelsJapanese Match LabelsMatchbook CoversMystery ParcelSaul Bass Designed MatchbooksVolkswagen Matchbooks