Be Kind To Books!

This gorgeous set of 5 Modernist posters were designed by Arlington Gregg circa 1936-40 as part of the WPA Illinois Art Project - Be Kind To Books.

The Works Projects Administration (WPA), previously called the Works Progress Administration were, according to the wisdom that is Wikipedia, "the largest New Deal agency, employing millions to carry out public works projects, including the construction of public buildings and roads, and operated large arts, drama, media, and literacy projects. It fed children and redistributed food, clothing, and housing. Almost every community in the United States had a park, bridge or school constructed by the agency, which especially benefited rural and Western populations."

These posters and many more including one of Milton Glaser's iconic 'Dylan' posters and a 1970's Eric Strenger Porsche poster, are due to be auctioned off at New York's, Swann Galleries Auction, May 3rd 2010 (Sale 2213, Modernist Posters). I could spend a serious amount of money at this auction, so it's probably a good job I'm on the other side of the pond!

All images copyright Swann Galleries.

Fri 02 Apr 2010

Posted under: Design , Ephemera , Things to buy



Words and Eggs

04 Apr 2010 05:13 AM

Love these! My favorite might be the one with the iron… smile


10 Oct 2010 05:03 AM

Arlington Gregg was my grandfather! I had no idea he did these! I have some of his paintings though. Very cool.

Delicious Industries

10 Oct 2010 09:23 AM

EPW - How cool - you had one very talented grandfather! Thanks for stopping by smile

id scanner

03 Mar 2011 06:08 PM

We all should maintain books well.Books give us knowledge so we should not damage them.I like the cartoons as hey are giving a very important message which is neccessary for every one.I like the second cartoon must.Very nice..

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