Blog: automobilia

Auto Type XXVXV

More fabulous auto lettering and emblems.

Show season is upon us again so the auto type will be coming thick and fast over the next few months.

In this lovely bunch we have some 1940s and 1950s Americana alongside some very rare German loveliness. If only they all belonged to me!

You can see our ever-growing collection of Auto Type here.

Auto Type XXVXIV

An eclectic selection of lettering from mainly American cars, with the exceptions of the DKW Auto Union and the Harrington Cavalier.

The DKW 3-6 Sonderklasse is a rare German beast and from the actual car that racing legend Jim Clark drove in his first race at Crimond June 1956. The 'Cavalier' is from an English Harrington Cavalier Coach. 

Rarety aside though, the Hornet lettering has to be my favourite on that lovely 50s rocket-shaped chrome - beautiful!

See our full Auto Type collection here and here.

Fri 27 Sep 2013

Posted under: Typography , automobilia , lettering


Auto Type Special: Vintage Tractors

Just look at the fabulous lettering that can be found lurking in barns & farm yards.

There's something about the simplicity and functionality of vintage tractors that I've always found charming, but their appeal doesn't end there. As you can see these work horses also have beautiful hand-lettered emblems.

If Auto Type is your thing or if you need a bit of inspiration, have a look at our complete collection here and here.

Thu 22 Aug 2013

Posted under: Inspiration , automobilia , lettering



Auto Type XXVXIII - some more fabulous automobile lettering from New Years Day at Brooklands Museum. My particular favourite has to be the Leyland bus (top), not only because it reminds me of my home town, but I love how the letters are deeper at the top to work against the curved bodywork. Looks very 70s.

There's lots more of the same over in our Flickr set or here.

Wed 17 Jul 2013

Posted under: Design , automobilia , lettering


Auto Type XXVXII

Auto Type XXVXII - from Billing Hot Rod Show a selection of mainly american automobile badges with wonderful lettering as always.

Lots of weathered emblems and patina paint in this bunch but that just adds to their beauty. I particularly like the Country Squire and the Ranch Wagon - two I haven't seen before!

Check out our other Auto Type here or go to our Flickr set.

Auto Type XXVXI

Auto type XXVXI - a very US heavy selection of auto type from a show last summer with a very rare French example thrown in for good measure! I do love the quirky French 'Aronde' lettering, but the 'V8' is one of my all time favourites -  I never tire of looking at it.

If you need a break this afternoon, make a cuppa grab a biscuit and check out our full Auto Type collection here or here.

Thu 25 Apr 2013

Posted under: Typography , automobilia , lettering


Auto Type XXVX

Auto Type XXVX - some lovely American lettering to get us through the rest of the week. The C-750 Big Job Ford was the hands down the biggest auto type I've ever seen!

If Auto type is your thing, check out the rest of our collection here and here.

Auto Type XXVIX

Auto Type XXVIX - we had a wonderful morning at yesterday's Goodwood Breakfast Club. It was the first of the year and the Pre-73 theme meant a vast turn out of quality motors from hotrods to historic racers - here are some of our favourite auto types.

You can see more of our Breakfast Club pics over on Super Ninety and view our full collection of Auto Type here and here.

Auto Type XXVIII

Auto Type XXVIII - some fine additions to the auto type collection from a glorious New Year's Day meet at the historic Brooklands Museum. From buses, to Messerschmitt this show had it all!

You can see our full Auto Type collection here or take a look through other auto related posts here.

Auto Type XXVII

Auto Type XXVII - a small selection of auto type from a very cold, sunny breakfast meet at the classic car & historic racing specialists, CCK Historic. Our favourite is the 'Boara' type from a Russian Gaz Volga.

Take a look at the rest of our auto type here and if classic cars and historic racing do it for you, check out our sister blog Super Ninety.

Auto type XXVI

Some new additions to our own collection of Auto Type - the last batch from this years shows, although I'm hoping to find some rare lettering delights at the NEC Classic Car Show next weekend!

Chromeography Exhibition

We love a bit of Auto Type so we're very excited to have some of our images in the Chromeography exhibition in Berlin's Mota Italic Gallery - a celebration of, "the metallic emblems that gave names and life to vintage automobiles, domestic appliances, and other consumer objects".

Curated by Stephen Coles, who runs the Chromeography Flickr group and website, the exhibition opens on 12 November and runs until 22 December 2012.

Goodluck Stephen, we hope it all goes well. Such a shame we can't make it over!

Auto type XXV

Auto Type XXV - I clearly go to too many car shows!! Another selection of auto type from a general classic car show, which includes some more wonderful tractor type (top) and one of my favourites, the gazelle.

As always, the rest of our collection can be seen here and for the petrol heads amongst you there is more classic car & historic racing loveliness here.


Welcome to the Delicious Industries blog. We're an independent design studio based in Brighton, UK and this is our scrapbook packed full of design, illustration, photography & typography inspiration. Check out our work here.

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