Windfall, the International Apple Computer magazine

Anyone remember Windfall, the International Apple Computer magazine? No I didn’t either, but I found a few issues at the weekend and thought they would be fun to read. Check out the 80's design too:


Windfall started in January 1981 and was the UK’s main Apple specialist magazine.

The main focus of the issues I have is the launch of ‘Lisa’, “the electronic office revolution of tomorrow’ - Apple's innovative micro computer with a unique operating system and a suite of programs allowing the user to word-process, draw, create spreadsheets and graphs and be able to print them all easily. The user-friendly, operating system used a desktop filing system (similar to how we use them today), had icons, went to sleep when not in use and remembered preferences. It was basically the forerunner to the operating systems we know and love today and it was the predecessor to Macintosh.

There are also some great ads for the Apple products with the old logo, and associated products:


In 1984 Windfall changed its name to the more familiar, Apple User - a title I do remember. Here are issues 1 & 2 – note the typo on the February issue covered up with a sticker! Underneath it says ‘January’!

The most interesting thing about these 2 issues is that they introduce the Apple Macintosh, the second in the Lisa family. Here’s the first article about the Apple Mac (Mouse Activated Computer):


Unfortunately by 1987 Apple had decreased in popularity in the UK, having never really found the market here for their advanced 16 bit IIg’s, and publications like Apple User fell by the wayside. Something that seems hard to believe looking at the dominance of Apple products in the UK market today!

Mon 13 Oct 2008

Posted under: Design , Inspiration

7 Comments

Comments:

Make Do and Mend

10 Oct 2008 08:53 PM

Just how hideous we these magazines. They don’t compare to the barnd now - shows how important brand design and values are!

Anonymous

12 Dec 2008 08:01 PM

Hi,
I was technical editor and then main editor for Windfall/Apple User for a while. It’s interesting that you say it was business/office oriented because if you look at the content (I have a complete set!) we were much more appealing to the education/hobbyist/SME user and published stuff in 6502 assembler—hardly the stuff of business! We also carried a fair amount of hardware ‘peeks and pokes’ (remember them?) and a regular games review section. When the Mac arrived, it lacked a programming language (although arguably HyperCard scripting took on that role). We actually pitched a dummy of Mac User to Apple UK but they put their support elsewhere so our plan to grow a Mac magazine out of Apple User never came to fruition. What other magazine published a sliding block puzzle in Forth?!!! One issue even featured our 4-year-old daughter on the cover—she got a jigsaw for her hour’s work (;-)

If anyone wants to discuss Apple User further, I’m happy to share my memories ... while they last!

Cliff (.(JavaScript must be enabled to view this email address))

Anonymous

04 Apr 2009 01:50 PM

I agree with Cliff, they were much more hobbyist related in those days. There would often be a circuit diagram for a bit of diy hardware, or some extensions to Applesoft.
I’ve just finished reading Cliff’s review of Penguin’s Crime Wave.
And of course there were type-in listings. My very own “Lander” was published 25 years ago, and here’s a link to the Flash remake I did at christmas: http://longanimalsgames.com/longanimalsgames/playgame.aspx?mode=main&game=LanderAnniversary

It’s nice to hear from Cliff McKnight - you were my games guru for quite some time grin

Unfortunately I don’t have a complete set, but I have a good number (and I’m trying to get rid of them if anyone’s interested..? )

Julian Scott
.(JavaScript must be enabled to view this email address)

Robin B Newman

03 Mar 2012 06:44 PM

I wrote a program I think it was for this mag which switched between DOS 3.1 and 3.2 (or was it 3.2 and 3.3) IT’s so long ago, its hard to remember grin

Robin Newman

chadders

02 Feb 2013 04:01 PM

I think I can predate Cliff on this - I was just browsing and found this site.  I started Windfall a couple of years before that. My name for the mag and I was first editor for a couple of years. Yes, it was hideous then, but it was the first dedicated computer mag, and we were just exploring the market.  We set up Apple 82 in Slough Fulcrum Centre, which was the first dedicated computer exhibition - and that was a great success. 

The mag was formed after a meeting with the first Apple User Group meeting at UMIST. Derek Meakin, publisher at Europress, was in the meeting, and we decided to run a user magazine at that meeting.  Also present were Peter Brameld and a couple of others who helped with content. Interesting times.

Would love to chat about the early days. 

David Chadwick

chadders

02 Feb 2013 04:19 PM

They were hideous, Mr Make do and Mend - if you are still around - but it was the first dedicated computer mag. I started it in 1981 with Derek Meakin at Europress and wrote and edited much of the first two years issues.

Had some fun putting the stuff together, as well.

Delicious Industries

02 Feb 2013 09:59 AM

Thanks David for taking the time to tell us more about Windfall, great to hear how it all started. It must have been really great to be there at the start, such a shame Apple products didn’t take off then like they have in recent years.

I bought my first mac in a sale at Dixons, less than half price as they just wanted rid of them and had stopped stocking Apple! Oh how things change!

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